Workshop Digital

We believe passionate people create powerful results. You won't hear us frequently talk about how we're a data-driven marketing agency. We believe that being data-driven is table stakes, and instead of saying it, we'd rather show it in the results we deliver. What separates us is our people.

We're passionate about building strong relationships with our clients. We work collaboratively to make decisions that have the biggest impact on our clients' overall business goals. We’re dependable, reliable partners. We’re on the cutting edge and work to uncover new solutions and test new approaches. We’re lifelong learners who are genuinely interested in our craft and excited to share and explain our findings.  

Workshop Digital specializes in digital marketing. The sphere of digital marketing is constantly widening, and so do our service offerings.

Workshop Digital is the result of a 2015 merger between Dynamic Web Solutions, owned by Brian Forrester, and Your Search Advisor, owned by Andrew Miller. Workshop Digital has been recognized as a best place to work by Ad Age (2023), Outside Magazine (2017-2022) and by Virginia Business Magazine (2017, 2018, 2021, 2022, 2023) and has been awarded a Search Engine Land Award for the Best B2B PPC Search Marketing Initiative in 2022.

Our services include:

Search Engine Optimization (SEO)

• Full-Service SEO
• Technical SEO Audits & Implementation
• Local SEO
• Website Launch and Migration Services
• Content Audits
• Content Strategy & Production

Paid Media Digital Marketing

• Paid Search Advertising: Google Ads Search, Microsoft Advertising Search
• Shopping Ads: Google Ads Shopping, Microsoft Advertising Shopping
• Display Advertising: Google Ads Display, Demand Gen Ads, Video/YouTube Ads
• Paid Social Advertising: Meta/Facebook & Instagram Ads, LinkedIn Ads, Twitter Ads
• Programmatic & Native Advertising: StackAdapt, Simpli.fi, The Trade Desk, Dianomi, Gemini
• Others: Pinterest Ads, Reddit Ads, TikTok Ads, Performance Creative Design & Testing

Analytics Capabilities

• Analytics Audits
• Analytics Configuration/Dashboard Creation
• Google Analytics
• Google Analytics 4 Migrations
• Google Tag Manager (GTM)
• Adobe Dynamic Tag Manager (DTM)
• Google Looker Studio Data Visualization
• Tableau Data Visualization
• Call Tracking and Analysis
• Conversion Rate Optimization & Landing Page Testing